Terms and Conditions

These Terms and Conditions (these “Terms”) govern your registration for and participation in Unify 2026 (the “Event”), a user summit hosted by Locality Media, LLC d/b/a First Due (“First Due,” “we,” “us,” or “our”). The Event is designed for fire and EMS professionals, leaders, administrators, technology officers, and frontline personnel who seek to leverage technology to enhance operational efficiency and service delivery within their respective agencies.

By completing the registration process and submitting payment, you acknowledge that you have read, understood, and agree to be bound by these Terms in their entirety, as well as by the rules and policies of the Event venue. If you do not agree to these Terms, you may not register for or attend the Event.

These Terms constitute a legally binding agreement between First Due and you, the individual registering for and/or attending the Event (“Attendee,” “you,” or “your”). References to “Parties” shall mean First Due and Attendee collectively. These Terms are subject to amendment at the sole discretion of First Due, and any updates will be communicated through the Event website at unify.firstdue.com.

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1.REGISTRATION AND ELIGIBILITY

1.1 Eligibility

All Attendees must be at least eighteen (18) years of age as of the first day of the Event. Registration is open to fire and EMS professionals, agency administrators, technology leaders, approved vendors, sponsors, First Due employees and contractors, and other individuals whose attendance is consistent with the professional nature and purpose of the Event.

First Due reserves the right to deny or revoke registration at its sole discretion for any reason consistent with applicable law.

1.2 Registration Process

Registration is available exclusively through the Event website. Onsite ticket sales are not available. All registrations must be submitted and paid in full no later than Friday, August 21, 2026, or such earlier date as First Due may designate upon closing of available capacity.

Registration is subject to availability and may close prior to the stated deadline without advance notice.

1.3 Accuracy of Information

You represent and warrant that all information provided during the registration process is true, accurate, current, and complete. You agree to promptly notify First Due of any changes to your registration information by contacting unify@firstdue.com.

First Due is not responsible for any failure in communications or Event access resulting from inaccurate registration information provided by you.

1.4 Confirmation

A registration is considered confirmed only upon receipt of full payment and issuance of a written confirmation by First Due. Submission of a registration form without full payment, or without a validly issued invoice under Section 2.3, does not constitute a confirmed registration.

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2. PAYMENT AND SECURE CHECKOUT

2.1 Payment Requirement

Pre-registration and full payment are required for all ticket types prior to confirmation of registration. Registrations submitted without payment will not be processed or confirmed.

2.2 Credit Card Payment

Payment is accepted online via credit card through Stripe, a PCI-DSS compliant payment processor. All transactions occur within a secure, SSL-encrypted session.

First Due does not sell your personal information to third parties. Your data may be shared with trusted service providers, including payment processors and registration platform vendors, solely to fulfill your registration and administer the Event, and is otherwise maintained in a secure environment in accordance with First Due’s Privacy Policy, available at:

https://www.firstdue.com/first-due-privacy-policy

2.3 ACH Transfer Payment

Payment is also available via ACH transfer upon request, subject to issuance of a formal invoice. ACH invoice payments must be received in full no later than August 21, 2026, or within thirty (30) calendar days of the date of registration, whichever is earlier.

Registrations with unpaid invoices as of the applicable deadline will be automatically cancelled and the registration released, with no guarantee of re-enrollment at the same rate. First Due reserves the right to deny Event access to any registrant with an outstanding unpaid balance, regardless of whether a confirmation was previously issued.

2.4 Included and Excluded Items

The registration fee includes light refreshments, breakfasts, lunch, and conference materials on applicable Event days.

Transportation, hotel accommodations, parking, and all other personal expenses are not included in the registration fee and are the sole responsibility of the Attendee.

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3.REFUNDS, CANCELLATIONS, AND TICKET TRANSFERS

3.1 Voluntary Cancellation by Attendee

Requests for refunds due to voluntary cancellation must be submitted in writing to unify@firstdue.com.

Refunds will be issued in accordance with the following schedule:

1. Cancellations received on or before August 21, 2026 at 11:59 PM Central Time will receive a full refund of the ticket purchase price.
2. Cancellations received after August 21, 2026 will not be eligible for any refund.
3. Processing fees for all transactions are non-refundable in all circumstances.

All applicable refunds will be processed to the original payment method within ten (10) business days of written confirmation of cancellation by First Due.

3.2 Event Cancellation or Postponement by First Due

First Due reserves the right to cancel the Event at any time and for any reason, including but not limited to unavailability or unsuitability of the venue or scheduled speakers, or on security, health, or safety grounds.

In the event of an outright cancellation by First Due, registered Attendees will receive a full refund of all amounts paid, including any applicable processing fees, within thirty (30) calendar days of the cancellation announcement.

First Due is not responsible for any incidental, consequential, travel-related, or other costs incurred by Attendees in connection with a cancellation.

In the event of postponement or rescheduling, registered Attendees will be notified and offered the option to:

1. Transfer their registration to the rescheduled event at no additional charge; or
2. Receive a full refund of amounts paid upon written request submitted to unify@firstdue.com within thirty (30) calendar days of the postponement notice.

3.3 Ticket Transfers

The transfer of a confirmed registration to another individual is permitted at any time prior to the commencement of the Event at no charge, provided that the substitute Attendee is employed by or affiliated with the same organization as the original registrant.

Transfer requests must be submitted in writing to unify@firstdue.com and must include the following information for the substitute Attendee:

1. Full name
2. Title
3. Organization
4. Contact information

First Due may reject any substitute Attendee at its absolute discretion. Transferred registrations remain subject to all original Terms.

If the substitute Attendee has dietary, accessibility, or other requirements differing from those of the original registrant, First Due may not be able to accommodate such changes if notice is provided fewer than seventy-two (72) hours prior to the first day of the Event.

3.4 Removal Without Refund

An Attendee who is removed from the Event pursuant to Section 5 of these Terms shall not be entitled to any refund of amounts paid.

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4. ATTENDANCE, ACCESS, AND GUEST POLICY

4.1 Badge Requirement

Only individuals who have completed registration and received a valid Event badge may attend conference sessions, keynote addresses, meals, and other included programming.

Admission to sessions and programming is subject to capacity, and a valid badge does not guarantee access to any specific session.

4.2 Guest Tickets

Guests of registered Attendees who wish to attend designated evening receptions must purchase a separate guest ticket.

Guest tickets do not include access to conference sessions, keynotes, training workshops, or any other daytime programming.

First Due reserves the right to establish additional conditions applicable to guest ticket holders, including compliance with the Code of Conduct set forth in Section 5.

4.3 Alcohol Service

Certain Event functions, including evening receptions, may include the service of alcoholic beverages. All Attendees and guests consuming alcohol at Event functions do so at their own risk and responsibility.

Attendees and guests are expected to consume alcoholic beverages responsibly and in compliance with applicable law.

First Due and the venue reserve the right to decline to serve alcohol to any individual and to remove from the Event any individual whose behavior following the consumption of alcohol poses a risk to themselves or others.

First Due accepts no responsibility for the actions of any individual while under the influence of alcohol served at any Event function.

4.4 Accessibility and Special Requirements

If you have additional requirements due to a disability, dietary restriction, food allergy, or any other reason, please contact First Due at events@firstdue.com as soon as possible and in any event no fewer than seven (7) calendar days prior to the first day of the Event.

First Due will use reasonable efforts to accommodate special requirements but makes no guarantee that all requests can be fulfilled.

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5. ATTENDEE CODE OF CONDUCT AND REMOVAL

5.1 Code of Conduct

Each Attendee agrees to behave in a respectful, professional, and appropriate manner throughout the Event, including at all receptions, meals, and ancillary functions.

Specifically, each Attendee shall:

1. Observe and comply with all rules, policies, and procedures of the Event venue, including those relating to health, safety, and security, as well as any reasonable instructions issued by First Due personnel or venue management.
2. Refrain from conduct that is harassing, threatening, abusive, or discriminatory toward any other Attendee, speaker, sponsor representative, First Due employee or contractor, or venue staff.
3. Refrain from conduct that is disruptive to Event programming or that materially interferes with the experience of other Attendees.
4. Comply with all applicable laws and regulations, including those of the Host State and the Host City.

5.2 Right to Refuse Admission and Remove

First Due reserves the right, in its sole and reasonable discretion, to refuse admission to or to remove from the Event any individual for any lawful reason, including but not limited to conduct described in Section 5.1 above, or conduct that poses a threat to the safety or wellbeing of other Attendees, speakers, staff, or venue personnel.

This right will be exercised without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability, or any other characteristic protected by applicable law.

Attendees refused admission or removed from the Event pursuant to this Section will not be entitled to any refund of amounts paid.

5.3 Recovery of Losses

First Due reserves the right to seek recovery from any Attendee of any loss or damage incurred or suffered by First Due, the Event venue, or any other Attendee as a result of that Attendee’s conduct at the Event or failure to comply with these Terms.

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6. PERSONAL PROPERTY AND VENUE

6.1 Personal Property

If you bring any personal property to the Event or the Event venue, you do so entirely at your own risk.

First Due is not responsible for any loss, theft, or damage to personal property brought to or left at the Event venue, including in any parking facilities associated with the venue.

6.2 Venue Rules

Attendees must comply with all rules and policies established by the Venue, including those relating to health, safety, and security.

First Due will enforce applicable venue security and emergency protocols. Security personnel are on site at the venue and are trained in CPR, First Aid, and AED use.

In the event of an emergency within the venue, Attendees may reach the venue operator by dialing 0 from any house phone.

6.3 Parking

Use of any car parking facilities at the Event venue is entirely at the Attendee’s own risk.

First Due does not accept any responsibility for any loss or damage resulting from an Attendee’s use of such facilities.

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7. PHOTOGRAPHY, AUDIO, AND VIDEO

7.1 Recording Consent

By attending the Event, you acknowledge and agree that photographs, audio recordings, and video recordings may be made by or on behalf of First Due throughout the Event, including at all sessions, receptions, and ancillary functions.

You grant to First Due and its affiliates, agents, employees, and assigns an irrevocable, non-exclusive, perpetual, worldwide, royalty-free right and license to use, reproduce, modify, distribute, and translate, for any purpose relating to the business of First Due, all or any part of any recordings, photographs, or other materials in which your voice, image, or likeness appears (collectively, “Recordings”).

First Due may edit the Recordings, use them alone or together with other information, and allow third parties to use and disseminate them.

7.2 Use of Materials

You agree that Recordings may be used in future marketing materials, including social media channels, websites, print materials, and other media formats, without further approval from or payment to you.

You waive any right to inspect or approve the use of Recordings in any media and any right to royalties or other compensation related to such use.

You further understand that Recordings may be edited, altered, rearranged, or modified.

7.3 Opt-Out Request

If you do not wish to be photographed at the Event, you may notify the photographer during the Event and First Due will use reasonable efforts to comply with your request.

However, First Due cannot guarantee that incidental capture of your image in group photographs or video will be avoided in all circumstances.

7.4 Attendee Recording Restrictions

Audio recording, video recording, streaming, or broadcasting by Attendees of any Event session or programming is prohibited unless expressly permitted in writing by First Due.

Still photography by Attendees is generally permitted except where a presenter or session facilitator expressly prohibits it at the outset of the relevant session.

Any Attendee materials shared with First Due in connection with the Event, including comments, questions, or submissions, may be incorporated into Recordings and are subject to the license granted in Section 7.1.

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8. INTELLECTUAL PROPERTY

8.1 Ownership of Conference Materials

All intellectual property rights in and to conference materials, presentations, session content, software demonstrations, and related materials created by or on behalf of First Due (collectively, “Conference Materials”) are and shall remain the sole and exclusive property of First Due, or of the applicable third-party owner where noted.

Nothing in these Terms grants Attendees any intellectual property rights in Conference Materials.

8.2 Limited License for Post-Conference Reference

Attendees are granted a limited, non-exclusive, non-transferable, revocable license to use Conference Materials solely for their own internal, post-conference reference purposes.

Attendees may not reproduce, sell, distribute, publicly display, or otherwise copy Conference Materials, in whole or in part, for any other purpose without the prior written consent of First Due.

Requests for such consent should be directed to unify@firstdue.com.

8.3 Third-Party IP

To the extent that Conference Materials include content owned by third parties, including speakers, sponsors, or vendors, Attendees acknowledge that such content is subject to the intellectual property rights of those respective third parties and that these Terms do not grant any license with respect thereto.

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9. DATA PROTECTION AND PRIVACY

9.1 Processing of Personal Data

To the extent that you provide First Due with personal data in connection with your registration and attendance at the Event, First Due shall process such personal data as an independent data controller and in accordance with its Privacy Policy.

9.2 Third-Party Personal Data

Where you provide First Due with personal data relating to third parties, including in connection with a ticket transfer or guest registration, you warrant, represent, and undertake that you have complied with all applicable data protection laws with respect to such personal data, including obtaining all necessary permissions, consents, and approvals from the relevant data subjects.

9.3 Event Communications and Sponsor Messaging

By registering for the Event, you agree to receive Event-related communications from First Due, which may include messages relating to Event programming, logistics, and sponsored content from Event partners.

Your contact information will not be shared directly with sponsors; however, you may receive communications on behalf of sponsors as part of your participation in the Event.

9.4 Sponsor Interactions

If you elect to attend any sessions or activities involving Event sponsors, or if you opt in during registration to receive communications from Event sponsors, First Due may provide your name, title, organization, and contact information to the relevant sponsor(s) as permitted by applicable law and in accordance with First Due’s Privacy Policy.

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10. ASSUMPTION OF RISK AND LIABILITY WAIVER

10.1 Voluntary Participation

You acknowledge and agree that your travel to and attendance and participation in the Event and all associated functions is voluntary.

You understand the nature of the Event, including the presence of large gatherings of individuals and associated inherent risks.

10.2 Assumption of Risk

To the maximum extent permitted by applicable law, you agree that you solely assume all risks associated with attending and participating in the Event, including but not limited to risks of personal injury, illness, death, property loss or damage, and all other risks incidental to attendance at a multi-day conference event.

10.3 Release of Claims

To the maximum extent permitted by applicable law, you, on behalf of yourself, your heirs, dependents, personal representatives, assigns, and anyone else who might make a claim on your behalf or as a result of your death or injury, hereby release and discharge First Due and its parent, affiliates, subsidiaries, and their respective directors, officers, employees, contractors, representatives, agents, successors, and assigns from any and all claims, demands, causes of action, suits, damages, losses, debts, liabilities, costs, and expenses, including reasonable attorneys’ fees, that you may have now or in the future in connection with your attendance at or participation in the Event.

10.4 Limitation of Liability

To the maximum extent permitted by applicable law, First Due and its affiliates shall not be liable to any Attendee for any indirect, incidental, special, consequential, or exemplary damages, including lost profits, revenues, or goodwill, arising in connection with the Event or these Terms, regardless of the theory of liability and even if First Due has been advised of the possibility of such damages.

10.5 Indemnification

You agree to indemnify, defend, and hold harmless First Due and its affiliates, and their respective directors, officers, employees, contractors, and agents, from and against any and all claims, liabilities, losses, damages, costs, and expenses, including reasonable attorneys’ fees, arising out of or related to:

1. Your attendance at or conduct during the Event.
2. Your breach of any provision of these Terms.
3. Your violation of any applicable law or regulation.
4. Any infringement or misappropriation by you of any intellectual property or other rights of First Due, other Attendees, or any third party.

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11. TRAVEL AND DOCUMENTATION

11.1 Attendee Responsibility

Each Attendee is solely responsible for ensuring that they possess all necessary travel documentation, including but not limited to valid government-issued identification, and any other documentation required to travel to and attend the Event.

First Due is not obligated to provide any advice or assistance relating to travel requirements.

Failure by any Attendee to satisfy applicable travel requirements shall not entitle that Attendee to a refund of any fees.

11.2 Travel Insurance

Each Attendee is encouraged to ensure that they have adequate insurance for their own requirements in connection with their attendance at the Event, including personal accident insurance and travel insurance.

First Due is not responsible for any travel or lodging expenses incurred by an Attendee as a result of any cancellation, postponement, or rescheduling of the Event.

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12. HEALTH AND SAFETY

12.1 General Protocols

First Due is committed to hosting the Event with the health and safety of all participants in mind.

All Attendees are expected to exercise reasonable judgment regarding their own health and the potential impact of their attendance on other Attendees.

First Due will comply with, and requires all Attendees to comply with, all applicable health and safety requirements imposed by the venue, the Host City, the Host State, and any relevant federal authority.

12.2 Illness at the Event

If an Attendee feels unwell or displays symptoms of illness during the Event, that Attendee is encouraged to exercise their best judgment regarding continued participation in sessions and group functions, with particular care to avoid exposing other Attendees to contagion.

Questions regarding health protocols may be directed to First Due at unify@firstdue.com.

12.3 Emergency Procedures

In the event of a medical or other emergency at the venue, Attendees should dial 0 from any house phone to reach the venue operator, who will dispatch security and/or emergency services.

Venue security personnel are present on site at all times and are trained in CPR, First Aid, and AED use.

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13. FORCE MAJEURE

First Due and its affiliates shall not be liable for any delay or failure to perform any obligation under these Terms where such delay or failure results from any cause beyond First Due’s reasonable control, including but not limited to acts of God, natural disasters, fire, flood, pandemic, epidemic, or public health emergency, labor disputes, electrical or power outages, utility or telecommunications failures, governmental orders or restrictions, acts of terrorism, or war.

In the event of a force majeure occurrence that results in cancellation of the Event, First Due’s obligations shall be limited to the refund of paid registration fees as provided in Section 3.2.

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14. MISCELLANEOUS

14.1 Governing Law and Venue

These Terms and any dispute arising out of or related to these Terms or the Event shall be governed by and construed in accordance with the laws of the State of Florida, without reference to its conflict of law principles.

Any legal action or proceeding arising under these Terms that is not subject to arbitration under Section 14.2 shall be brought exclusively in the state or federal courts of competent jurisdiction located in the State of Florida, and each party hereby irrevocably consents to the personal jurisdiction and venue of such courts.

14.2 Dispute Resolution

The Parties agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Event that cannot be resolved informally shall first be submitted to non-binding mediation administered by a mutually agreed mediator before the initiation of any formal legal proceeding.

Nothing in this Section shall limit First Due’s right to seek injunctive or other equitable relief in a court of competent jurisdiction.

14.3 Severability

If any provision of these Terms is held to be invalid, illegal, or unenforceable under applicable law, such provision shall be modified to the minimum extent necessary to make it enforceable, or if modification is not possible, such provision shall be severed from these Terms.

The remaining provisions of these Terms shall continue in full force and effect.

14.4 Waiver

The failure of First Due to enforce any provision of these Terms at any time shall not constitute a waiver of that provision or of First Due’s right to enforce such provision in the future.

All waivers by First Due must be in writing to be effective.

14.5 No Assignment

You may not assign, transfer, or delegate any of your rights or obligations under these Terms without the prior written consent of First Due. Any purported assignment in violation of this Section shall be void.

First Due may assign these Terms without your consent in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets.

14.6 Entire Agreement

These Terms, together with any registration confirmation issued by First Due, constitute the entire agreement between First Due and you with respect to your registration for and attendance at the Event, and supersede all prior or contemporaneous oral or written representations, agreements, or understandings relating to the subject matter hereof.

14.7 Amendments

First Due reserves the right to amend or modify these Terms at any time prior to the Event by posting updated Terms on the Event website.

Your continued participation in the Event following notice of any such amendment shall constitute acceptance of the updated Terms.

14.8 Contact Information

Questions regarding these Terms or the Event may be directed to First Due at unify@firstdue.com.